How to create a Facebook page for your Paparazzi Business

If you already have a Facebook profile, it’s really quite simple.

Log into your Facebook page.  Then copy/paste the following link into the search bar
 https://www.facebook.com/pages/create.php

2. Choose “Brand or Product”

3. Choose “Product/Service” and type in the name you want for your page, making sure it complies with any guidelines provided by your direct sales company (Paparazzi Policy and Procedures):

4. Under the Category section choose “ Local Business” and “Shopping Retail” and Subcategory “Jewelry Store and Other”.

5.  Make sure somewhere on your page (Short Description is a GREAT place) that you put your Consultant ID number and have listed on your page that you are an ‘Independent Consultant’.

6. Upload a profile picture (perhaps a recent head shot or a picture of you doing something that relates to your business) and a cover photo. There are also many in the various groups that you can use and even customize with your ID # and information.

5. Invite your friends (especially your customers) to “Like” your page.

Congratulations! You have created a page for your business. 

Refine your page a bit more by choosing “Edit Page,” “Update Info” in the “Admin Panel” of your page:

TIP: I suggest adding your spouse, child, parent, friend, anyone close to you as an admin on your page. This will be for your convenience in the event that you get banned from posting or other violations that you can log in via their profile and access your page.

8. After you get 30 likes - Under “Basic Information” you can set a username such as “Paparazzi.Anita” so that people can get to your page by going to http://facebook.com/Paparazzi.Anita

** Be careful when setting your username—it can only be changed once! **

9. Double check under “Your Settings” that the box is checked to get email and Facebook notifications whenever someone comments on your page or messages you (even so, it’s a good idea to check your page frequently to see if someone has contacted you with a question—you don’t want to miss customer inquiries via Facebook!). Always check the ‘Recent Posts By Others’ on your page in order to reply to any and all posts by people in a timely manner.

10. Be sure to save any changes.

How do I promote my page? 

Put your Facebook page URL in your email signature (along with your personal company site URL). 

Make your Facebook page your “employer” on your personal Facebook profile.

Invite your friends to like your page: click “Build Audience”, “Invite Friends” in the Admin Panel of your page (be careful with “Invite Email Contacts”—it usually ends up turning into a friend request to each person you invite to your page!).
(Don’t spam your friends with invites. Invite them to like your page once, then invite only new friends after that.)
Put the link to your page on your business cards and all social medial profiles.

What do I post on my page? 

Get started by “sharing” a link or status from the page of your company.

Make a variety of posts to engage your followers.  Act as though you are at a party.  You would not go around a party only talking about yourself and handing out business card so don't do that on your page.